Product of the Week | HD Creme Foundation for Highlight & Contour

Our HD Creme Foundations have a wide range of colors that provide diversity in shades as well as use. Reach for lighter and deeper shades to use as your Highlight & Contour.
PRO TIP #1 | What undertone are you working with? This undertone is important to note when you are choosing your highlight or contour shades. Whether you are working on yourself or on a client you will see one of the three options: Cool, Warm or Neutral. A Cool undertone will have hints of pinks or reds. Warm undertones have yellow or orange hues. Neutral is a combination of Cool and Warm.
HIGHLIGHT
There are two simple ways to create your highlight shade. Keeping in mind the undertone, choose a shade 1 to 2 shades lighter than your foundation. Another option is to add a brightening color like "Highlight" from our HD Creme Correctors or HD Creme Corrector Palette to your foundation to reach your desired Highlight shade.
Application depends on the face shape, however natural highlight areas will be the surfaces of the face that catch the light. You can also use your Highlight shade to bring areas forward that are naturally hidden. A common area to brighten is under the eyes. Use a precision brush to blend in your Highlight like our #106 Pro Crease Brush.
CONTOUR
Contour has transformed over time. Lets go over a few options depending on undertone and purpose.
COOL & DEFINED | Choose a cool undertone shade 1 to 2 shades darker than your foundation and apply in areas where there are natural shadows or areas you want to create shadows. This finished look should leave the face with defined features.
COOL & BRONZED | Choose a warm/neutral undertone shade and apply where natural shadows occur and bring it onto areas of the face where the sun would naturally hit the face first like the cheekbones & hairline. This will add warmth to the skin for a natural glow.
WARM & DEFINED | Choose a cool undertone shade that is 1 to 2 shades darker than your foundation and apply foundation in areas where there are natural shadows or areas you want to create shadows. This finished look should leave the face with chiseled features.
WARM & BRONZED | Choose a warm undertone shade and apply where natural shadows occur and bring it onto areas of the face where the sun would naturally hit the face first like the cheekbones & hairline. This will add warmth to the skin for a natural glow.
NEUTRAL & DEFINED | Choose a cool undertone shade 1 to 2 shades darker than your foundation and apply in areas where there are natural shadows or areas you want to create shadows. This finished look should leave the face with defined features.
NEUTRAL & BRONZED | Choose a warm undertone shade and apply where natural shadows occur and bring it onto areas of the face where the sun would naturally hit the face first like the cheekbones & hairline. This will add warmth to the skin for a natural glow.
PRO TIP #2 | To apply your contour, use #202 Pro Foundation Brush with stippling and small circular movements to softly blend your Contour.
What's your favorite way to contour? What's your favorite feature to highlight? Let us know on Instagram @poisemakeupprofessional !
xoxo,
Poise Makeup Team